Important Updates of August 2022

Before you Tap into September to focus more on your business this month. Here’s a Quick Recap of Updates of Last Month that matter!

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Tiktok 🎧

• Tiktok partners with Ticketmaster to make ticket selling within the app possible. (DTE)
• TikTok working on a new feature to improve search capabilities in the app! ( TC)
• Tiktok focuses on transparency, you can see why you are seeing this Ad with new feature. (Check)
• TikTok launches new shopping Ads to improve E-commerce Integrations! ( Tiktok)
• Tiktok working on ability to share Tiktok Stories to Instagram and Facebook. A Game Changing feature! (TC)
• TikTok is testing a nearby feed to display you more local content. ( Tiktok)
• TikTok is informing creators / users who added their videos to favourites. (Watch)

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Instagram 🤖

• Instagram expands NFTs Platform to 100 Countries, making in-app NFTs accessible. (CT)
• Instagram is getting rid of their Affiliate program for creators. They launched the feature last year! (Watch)
• Instagram shares how it recommends content to users on home page. (Read)
• Instagram tracks users via their in-app browsers and Facebook too. (yahoo)
• Instagram Adds 3 New Reels Feature including New Sticker, IG-FB cross posting and FB reels Insights. (Watch )
• You can Schedule your reels in Creator Studio from now. (SEJ)
• Instagram tightens default content settings for teens. (TV)
• Instagram is now allowing you to share content through QR codes. (TC)
• Instagram isn’t giving up on full-screen feed, App is developing an option full screen feed. (SMT)

Google 🔎

• Google shows new snippet for Quoted Searches. (Read )
• Google Ads editor & API now supports Discovery Ads, Plus new audience insights. ( Seroundtable)
• Google Adds Asian Owned Business attribute for Business Profiles. (Seroundtable)
• Google Adds Content guidelines for Bloggers and Businesses. (Read)
• Google no longer recommends using dynamic rendering for Google Search. (Read )
• Google Search Image Preview Overlay Now Fully Live in Web. (Seroundtable)
• Google Featured Snippet Call-out False Premises, MUM & more. (Seroundtable)
• Google to launch August 2022 Product Reviews Update in coming weeks. ( SEL)
• Google Ads API Version 11.1 is out now. (Seroundtable)
• Google Search Console Coverage Report New source & Unsubmitted Pages. (Seroundtable)
• Google “helpful content” algorithm update started rolling out on Thursday. (Read)
• Google Adsense FLEDGE API testing delayed until September. ( SEL)
• Google Performance Max Self-Upgrade tool for Local Campaigns is now available. (SEL)
• Google Search Console to remove International Targeting Report. (Read)
• Google Display & Video 360 launches New Custom bidding Options. (SEJ)

Meta 🤹🏼‍♀️

• Facebook to end live-shopping on 1st October. (SEJ)
• Meta is testing a twitch-like platform called super. (Mashable )
• Messenger is getting end-to-end encryption and more new features. (Read)
• 3 New privacy changes coming to WhatsApp. (Meta)
• Meta expands Automated Ad Optimisation Options via “Meta Advantage” Program. (SMT)
• WhatsApp has a native app on Window that works standalone. (TV)
• Facebook will disable new political ads a week before US midterm elections. (TC)
• Facebook is adding new Customer support Division to Handle User Queries. (Read)
• WhatsApp’s Community Feature is live for beta users. (Mashable )
• Meta reaches $37.5 Million settlement in location tracking lawsuit. (axios)

Twitter 🐧

• Twitter launches location spotlight feature in Twitter Bio for Small Businesses. (TV)
• Twitter tests tweet per month feature keeping count of your tweets publicly. (TC)
• Twitter launches a new Initiative program for student athletes to monetise their content. (SMT)
• Elon musk sells $6.9 billion in Tesla Shares to prepare for the twitter trial. (TV)
• Twitter tests a special tag to highlight phone number-verified accounts. (TV)
• Twitter is developing a reply filter to better Twitter experience. (SMT)
• Twitter Debuts Twitter Pixel and new Conversions API. (Adweek)
• Twitter is facing new content moderation issues with Twitter Shops. (TV)
• Twitter is officially bringing Podcasts to its platform. (TC)
• Twitter Is testing new professional Account Options, Including Updated link buttons and shopping tools. (SMT)
• Twitter is testing new Tweets format called “Tweet Tiles”. (Tweet)

LinkedIn 🦭

• LinkedIn tests new Human curated discover feed. (SEJ)
• LinkedIn is launching Link sticker on posts and it’s looking amazing. (Check )
• LinkedIn announces new features coming to the platform this week for visual content growth. (TC)
• LinkedIn restructures global events marketing team. (Adweek)
• LinkedIn is working on new prompts for recruiters and candidates. (DIW )
• LinkedIn Improves it’s In-app Search Engine for better search results. (SEJ)
• LinkedIn rolls out option to pin comments in reply chains. (SMT)

YouTube 🎥

• YouTube is working on zoom into videos feature now. (TV)
• YouTube Launches Updated Editing UI to help Creators move into shorts, also new analytics feature are here. (SMT)
• YouTube launched Tiktok-like “Reply to a comment with Video” Feature. (SEJ)
• YouTube Adds New prompts for shorts content, New insights into channel recommendations. (SMT)
• YouTube Shorts will start adding watermarks to downloaded Videos. (9to5)
• YouTube Announces new Targeting options for CTV Campaigns, Improved CTV buying Tools. (SMT)
• YouTube Expands Access to Audience Behaviour Insights, Adds New Creative Tools for Community Posts. (SMT)
• YouTube launches a dedicated page for podcasts. (TV)

Pinterest 🔺

• Pinterest Posts 9% increase in Revenue in Q2. (SMT)
• Pinterest has a new app called “Shuffle” for photo-editing but it’s invite only on iOS now. (TI)
• Pinterest Launches new Board Sticker to help derive more traffic. (SMT)
• Pinterest Launched New Streamlined In-app purchase process for Shopify Merchants. (SMT)
• Pinterest Appoints Meta’s Stacy Malone as VP of Global Business Marketing. (Adweek)

Snapchat 🏝

• Snapchat officially introduces “family Center” A parental control feature. (TC)
• Snapchat Premium launched in India and it’s cheaper than ever. (HT)
• Snapchat tests In-stream e-commerce with New product stickers for Snap. (SMT)
• Snapchat launches new paid features and hits more than 1 million paying users for Snapchat plus. (TV)

Reddit 🎃

• Reddit launches new developer portal to give third-party apps And bots boost. (TC)
• Reddit partners with Crypto Exchange FTX to help users manage community points. (TV)
• Reddit is giving away free collectible avatars to it’s best users. (Coindesk)

Marketing 🏆

• Microsoft announces automotive Ads, Aussie network expansions and 7 other updates. (SEL)
• Clubhouse is planning their comeback and it’s dividing into houses. (Tweet)
• Wix Integrates Google URL Inspection API. (SEJ)
• Microsoft Bing Adds Coupon Codes to Shopping Searches. (SEJ)
• DuckDuckGo promising more transparency blocking Microsoft Ad Scripts. (TV)
• Shopify adds collaboration tools to connect Brands with Creators. (Read)
• Apple is expanding Ads on IPhones and IPads. (SEL)
• BeReal now have 10 Million Daily Active Users. (SMT)
• Bing tests people also Ask feature in Carousel UX. (Seroundtable)
• Twitch will now let partners stream on YouTube and Facebook. (TV)

Content Opportunities For September 2022

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• 1 September: World Letter Writing Day / Ginger Cat Appreciation Day / Share how you are preparing for the Q4 2022.
• 2 September: World Coconut Day / Calendar Adjustment Day / Lord of the Rings premiers / Repurpose A Tiktok or Reel on LinkedIn as Video content.
• 3 September: World Beard Day / International Vulture Awareness Day / Steam Fest 2022 / Share a Mindset shift in your journey.
• 4 September: National Wildlife Day / Dutch Grand Pix / Share Few Pressure Points for solving X Problem.
• 5 September: International Day of Charity / National Labor Day / Mouthguard Day /
• 6 September: National Read a Book Day / Fight Procrastination Day /
• 7 September: Superhuman Day / Global Talent Acquisition Day / Apple Iphone 14 Launch Event
• 8 September: International Literacy Day / Star Trek Day / Pardon Day
• 9 September: International Sudoku Day / Stand up to Cancer Day / New York Fashion Week 9-14 Sep
• 10 September: World suicide Prevention Day / UFC 279 / German Language Day /
• 11 September: Patriot Day / Italian Grand Prix / National Grandparents Day
• 12 September: EuroPride 2022 / National Video Games Day
• 13 September: International Chocolate Day / Positive Thinking Day / Programmers Day
• 14 September: Gobstopper Day / National colouring Day / National Cream Filled Donut Day
• 15 September: Greenpeace Day / International Dot Day / World Afro Day.
• 16 September: International Day for the Preservation of the Ozone Layer / Teenage Workout Day / International Grenache Day.
• 17 September: International Country Music Day / US Constitution Day / International Red Panda Day.
• 18 September: Wife Appreciation Day/ Read an E-book Day / National First Love Day / 74th Primetime Emmy Awards.
• 19 September: International Talk like a Pirate Day
• 20 September: National Punch Day / Federal Reserve Meeting / Milan Fashion Week Spring-Summer 2023
• 21 September: World Gratitude Day / World Alzheimer’s Day / International Day of Peace.
• 22 September: Business Women’s Day / Hobbit Day / Doodle Day / World Rhino Day.
• 23 September: Education Technology Day / International Day of Sign Languages / Native American Day.
• 24 September: International Lace Day / International Rabbit Day / World Bollywood Day.
• 25 September: World Dream Day / World Rivers Day / World Pharmacists Day / Tony Awards 🏆
• 26 September: Human Resource professional Day / National Family Day / Shamu the whale Day.
• 27 September: World Tourism Day
• 28 September: International Poke Day / World Rabies Day / National Drink Beer Day
• 29 September: World Heart Day / World Maritime Day / National Coffee Day.
• 30 September: International Podcasts Day / Ask a Stupid Question Day / International Translation Day / Save the Koala Day.

Thanks For Reading & Referring last Month!
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I’m glad to say that last month with a lot of people referring the newsletter. We crossed 3,000 subscribers and also thanks to our sponsors like Forekast. I can continue doing this every week for you!
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Wishing you growth and happiness for this new month filled with opportunities!